Location-based businesses in Minneapolis all have one thing in common success of their business relies on the amount of customers walking through their doors. In today’s digital world, the key to driving customers to a business location relies on your online presence. Of the biggest factors establishing your presence online involves local SEO. With 59 percent of customers searching for a local business online each month, you need a company that specializes in local SEO for small business in Minneapolis to ensure your business appears in local results.
Local Search Results Encourage Higher Sales
According to Google, as much as 50 percent of local searches result in a sale at the store that was searched. In fact, research shows that 50 percent of mobile users and 34 percent of desktop users will act quickly after conducting their local search. However, appearing in local search results involves more than just having a website or social media pages. There are various key pieces that must be implemented to ensure your business ranks well in local searches, such as aggregated content, local resource directories, social media activity, and local keyword strategies. If any one of these pieces are missing, you’re losing key customer opportunities.
With smartphones and tablets driving internet searches, customers want precise and accurate information at their fingertips to tell them what, who, where, and when right from their location. Your local SEO for small business in Minneapolis is the driving force behind your ability to reach local customers and your ability to thrive in today’s technological world. Hiring an SEO company to handle your local SEO is a game changer for your business.