Door Hangers can be an effective advertising tool to add to your arsenal of promotional collateral. Here are the top 6 reasons that door hangers work:
1. Front and Centre: When your audience arrives home a door hanger is front and center and they can’t leave it hanging there so they will bring it inside. It is close to impossible to resist the urge to read the door hanger and find out what it has to say.
2. Won’t Get Lost in the Junk Mail: Most people will grab their mail from their mail box and toss it on a table somewhere. When this happens, they make their way to it eventually and will usually sort it without even opening anything that looks like junk mail. A door hanger has to be removed from the door handle making it impossible not to see your message.
3. Local Advertising: You can’t get more local than hanging door hangers on the surrounding neighborhood of your business. You can decide how far out you want to target in accordance with your budget as well as considering your competition, your delivery area and recommended outreach.
4. Budget Friendly Option: Door hanger printing in San Diego CA is quite reasonable in price especially when compared to online marketing techniques such as click-per-view rates. You can usually get price breaks by ordering a certain amount as well.
5. Online Tie In: Although online marketing can be expensive, you can use online marketing techniques in hand with your door hangers. Offer a coupon or incentive to visit your website and then track the number of hits you get. This will help you see the effectiveness of your campaign.
6. A Chance to reach Out: Delivering your door hangers will save you money and will also give you an opportunity to get out into the neighborhood and meet potential customers. Dress nice to make meeting people easier and keep you looking professional. Make sure you have something good to say just in case someone arrives home right on your heels or opens their door unexpectedly.
As you can see there are many reasons door hangers work and offer a perfect opportunity to meet new customers in your community.
