When considering the quality of their advertorial materials, many businesses are faced with the dilemma limiting the costs of custom exhibit displays without messing up the image of a company. How do you make sure the marketing displays you use for certain events are the right quality, without going over the top with spending? There are many ways a business could easily breeze through this obstacle. Listed below are five ways to save on custom exhibit displays.
Plan Way Ahead
A lot of money gets flushed down the drain due to failure to properly plan ahead. Skillfully lining up your needs and budget constitutes the perfect plan. When a business does this, they get rid of all the frivolous spending and emergency purchases that come with not planning things out well enough.
Have Easy to Manage Equipment
Equipment that’s easy to manage cuts down on the costs of shipping and storage. It’s essential to choose a display that is simple to set up and pack up. Some displays even have the same look of more high quality exhibits with operating costs that are up to 90% lower.
Rent
Renting custom exhibit displays is a great idea for a company that rarely visits trade shows or often visits multiple trade shows simultaneously. Anyone that likes to exhibit more than every 3 to 4 months should probably not rent. It makes no financial sense to do so. Make sure ahead of time that all rentals fit within the designated space at the trade show. Renting is a great way to cut back on the cost of construction and storage.
Buy a Used Display
Any business that doesn’t already own a trade show booth can easily just come across a used trade show exhibits. There are numerous display manufacturers that offer amazing displays that are easy to maintain and adaptable. Not only does it save costs, but it saves time. This option is similar to renting, since you have a wide variety of choices in appearance and price.
Upgrade Your Current Display
If you’re not too sure about renting, you can always consider doing an upgrade on a display you already own. Upgrading isn’t as hard as it may seem. Some ways to upgrade include updating graphics, re-laminating panels or redesigning features.
Become Familiar with Trade Show Resources
Knowing about the trade show resources offered will help profusely in decreasing the time and money spent. Often, trade show participants need help from business organizations at the trade show hall. A good idea is to be aware of the show handbook for services like carpeting, installation and dismantling, drainage, furniture, lighting, phones and security. This is an essential way in which you can save money and go through the trade show with ease.
